Many exciting things have happened at DSLCC and in our community over the past month and I’m happy to share a few of these items with you.
New Logo and Branding Campaign
Students, faculty, and staff, as well as the entire community, will soon see a fresh new look for DSLCC with the launch of a new logo and branding campaign. The new logo was developed by our own Paul Vosteen and allows for flexible use in a variety of media and formats. It is easy to recognize and gives instant brand identification. The final point, and one that was especially important to me, was that it was respectful of our heritage, while being forward-looking as well. Paul’s thought is that “the logo brings in the mountains and the Jackson River that border our campus that set us apart from so many other colleges in the VCCS.” I could not agree more.
A new logo is only a first step in a complete branding campaign and guidelines planned over the upcoming year. I want very much to have a consistent look and feel for every communication from DSLCC. We will be working and phasing in new messaging, print materials, letterhead, social media, signage, business cards, and a new website. A small team will begin working with an agency to guide us through these projects.
What a terrific evening! Thank you once again to everyone, especially faculty and staff, who made Commencement the topping on the cake of what’s been a truly wonderful year. It was our hope to make this a memorable event in our graduates’ lives. By all indications, I think we accomplished that and much more. There were so many wonderful moments of graduation: walking across the stage to receive diplomas as family and friends cheered every graduate; the wonderful speeches from our two students (David Shofstal and Emanuel Lewis); the poignant words from speaker Elizabeth Creamer; and seeing plenty of hugs from proud families, friends and fellow graduates. Congratulations Class of 2014!
A gallery of photos from the event is available on the DSLCC Flickr Site.
For a nursing student, being capped or pinned signifies completion. With the tight bonds made with peers and faculty members – and the prospect of beginning a professional career in nursing – the pleasure I had joining the Practical Nursing (PN) and Registered Nursing (RN) programs ceremonies on May 7 and 8, respectively, was truly an honor for me. Congratulations to all the great Nursing Faculty who prepared these students and to the graduates whose path was long, steep and sometimes rocky, we commend you.
New 24/7 Tutoring Services Available to Students
We are pleased to announce new tutoring services available for DSLCC students beginning with summer sessions. Funded as part of the Success Coach grant from the VCCS, DSLCC has signed a three-year agreement with Smarthinking, a national leader in on-demand tutoring services. These services provide DSLCC students with live, professional, online, 1:1 tutoring support so they can get help on or off campus, at night or on the weekend. These services will supplement the already great academic support students receive from the Achievement Center and Library, but this enables students to get help when they need it and offers support in those disciplines that we had previously not been able to provide. Smarthinking provides tutoring services in 33 subject areas and can integrate with current resources such as Blackboard® and MyMathLab®. Library Director Nova Wright will serve as our liaison.
Senior Law Day
DSLCC was proud to co-sponsor a Senior Law Day on Wednesday, May 21 in the Moomaw Center. With over 200 in attendance, the Senior Law Day program was designed to provide seniors, their adult children, and other interested citizens with information and access to resources on a wide range of issues that are important to seniors but often difficult to address. Some of our very own local attorneys, as well as other local experts, provided meaningful and clear information on important subjects such as basic estate planning and probate issues, elder abuse and identity theft, long-term care contracts, nursing home negligence, how to pay for long-term care (including Medicaid planning and veterans’ pensions), and grandparent rights. The last Senior Law Day was held in May 2011. Special recognition goes to Doris Baker and Billy Ould for their work and assistance. Members of the planning committee said, “We could not have pulled off the program without them.”
Major Grant Received
I am pleased to announce that DSLCC received a grant for $321,930 over two years from the Alleghany Foundation for a project “Increasing Educational Attainment in the Alleghany Highlands.” The key components of the grant include hiring two full-time Career Coaches who will be sharing duties at the three high schools and the two technical centers located in Alleghany and Bath counties and the city of Covington. DSLCC has been without a major presence of Career Coaches for over three years and these positions will help students explore career pathways and complement the college and career exploration activities implemented at the high schools. The grant also allows us to expand the hours of a Dual Enrollment Coordinator as well as provide scholarships to expand enrollment in the Jackson River Governor’s School and in Dual Enrollment courses. We are also exploring additional funding options to replicate these efforts in our entire service area.
We are excited at this opportunity to further serve each and every individual seeking academic credentials and workforce preparation. My goal is that DSLCC will expand participation so no eligible student with the ability to benefit would be turned away from higher education. I thank the Alleghany Foundation for their faith in DSLCC.
I am pleased to announce that I have been appointed to the American Association of Community Colleges (AACC) Commission on Communications and Marketing. As you may know, AACC is the primary advocacy organization for the nation’s community colleges and the Commissions provide advice to the AACC Board and staff; encourage collaboration among community college entities and organizations; and provide a forum for focused conversation about the important community college issues and priorities of the day. It is an honor for me as well as DSLCC. I have experience serving on this Commission, having represented the Council for Resource Development (CRD) in 2010-2012.
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